Advertising / Partner with Us

We’re just getting started, so we don’t have a lot of demographics to share with you. All we can share today is that White Apricot is the first newsletter and website dedicated entirely to the people who are living or want to live a conscious lifestyle, but who also appreciate the finer things in life.

We can also tell you that White Apricot is already growing at a rapid rate and is backed by a group of people who “live the life” with years of experience.

White Apricot is a electronic newsletter and website that is delivering diverse, unique and valuable product and lifestyle information to the modern conscious consumer, who is hungry for it. White Apricot readers are mostly affluent, culturally aware and forward thinking. They are also redefining their lives around deeper values. They love trendy restaurants and fine food; they shop at upscale boutiques and specialty stores like Neiman Marcus and Barneys; they travel to exotic destinations and spas and blend all that together with a blissful and conscious lifestyle.

Our readership does not generally subscribe to or read specialty “New Age” or Yoga oriented publications. They generally don’t want to hear about the latest technique for ear candling. Their reading typically consists of publications like Vogue, InStyle, Lucky, Travel & Leisure, The Robb Report, People, GQ, Time, Wall Street Journal and DailyCandy.

Although the conscious market is now quickly merging with the mainstream, the affluent or modern conscious consumer is still a niche audience that is very difficult to target without spending vast amounts of money and energy. Traditional print advertising, grass roots programs or general electronic mediums are generally expensive, time-consuming and ineffective. We know. We’ve been there. As you know, the market is booming but remains very elusive.

White Apricot is this new breed of consumer’s synthesizer of the ever-expanding modern conscious marketplace. We explore ancient philosophy and traditions in a modern way. We’ll sift through the resorts and hotels, yoga mats, spas and retreats, prayer beads, restaurants and food, wellness and health, compost contraptions, wine, yoga trends, crystals and jewelry, Feng Shui baguas, Chinese herbs and tonics, hot stone massages and organic cotton t-shirts. Then, we’ll deliver only what’s new, hot, unique and undiscovered in a format that’s informational, fun, short and sweet.

We are an online newsletter and website that is on the cusp of the eco, conscious, alternative and couture trends and lifestyles. This is White Apricot…

If you provide a product or service that applies to the White Apricot reader and you’re interested in finding out about our advertising and partnership programs, please contact:

Dan Hoffman
dan@whiteapricot.com
310-314-3660

White Apricot
147 Bay Street, Unit 18
Santa Monica, CA 90405

We have some really cool and unique programs and opportunities to share with you!!