Welcome to White Apricot
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WHAT IS WHITE APRICOT?
White Apricot is a website and online weekly newsletter that is all about shopping — eco style! We'll tell you about the latest mainstream fashion trends and then show you where to buy the eco fashion versions. It's called instant gratification and what girl doesn't love that?! Stick with us and you can strut the newest styles and be good to the Planet. We'll test out the newest organic skin care and natural cosmetics and tell you where to get our favorites. We'll also bring you the latest in other cool eco and socially conscious products and services to incorporate into your lifestyle.
We’ll lead you to new products, give you our Staff's Top Picks for eco friendly shoes, handbags, clothing and mineral makeup, let you know which celebrities have been spotted sporting which brands and styles and follow your favorite mainstream fashion designers who are now creating eco friendly clothing.
But, wait, there’s so much more! How about a myriad of substantial deals and discounts in our very popular Exclusive Offers. Just check with "Lucky" Magazine — they just ranked White Apricot as one of "5 Eco Sites to Love" in their May, 2010 issue, and the best place to go for "Major Deals" on eco fashion.